King Kaka Is Everything That Is Wrong With The Music Industry
While his peers take the long road of taking time
to make studio albums, he has instead chosen to churn out half baked records
week in week out. He embodies the laziness that has plagued the Kenyan industry
ever since the movers and shakers moved out after losing the war against
piracy.
King Kaka started off well, his initial music
were genuinely good, received massive airplay and were critically acclaimed.
Those songs include Swahili Shakespeare, Bangaiza among others.
Many were optimistic that King Kaka would be the
much needed breathe of fresh air in an industry choking of veterans who refused
to either change to reflect the current needs or pave way for new talent.
The disappointment has been painful. King Kaka
sold his soul to the devil. He quickly created networks in the media and put
the ever for sale entity to his pockets. He has made sure that radio presenters
and TV shows presenters alike play his music whether the music in question is
below par or not.
People are finding it hard to believe that King
Kaka went to the studio and made a song called Ugali. The song lyrics were repetitive and tasteless but the song was played for several weeks anyway.
Our media is so corrupt it is impossible to gauge
someone's clout based on the hype they receive from the media.
A look at his YouTube channel speaks volumes
about how much damage one single man has done to an industry that looked up to
him. Tonnes and tonnes of songs that neither have a tail nor head.
Sauti Sol once joked that some signees of King
Kaka should sign him instead because they pull more crowds than him. Sauti Sol
was right.
King Kaka needs to step up his game or fade away
like the rest that refused to put out quality content. He also has the option
of quitting music altogether and concentrate on corp-orates and talent
management.
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