Hugh Hefner, Billionaire And Naughty Playboy Is Dead

Hugh Hefner with some of his girlfriends at an event. PHOTO| Getty Images
The 91-year-old founder and chief creative officer of Playboy Enterprises who infamously dated blonde after blonde, most notoriously courting the cast members of the short-lived reality series The Girls Next Door died earlier on September 27, 2017.  He previously admitted to sleeping with "more than" 1,000 women — Hef maintained that he always stayed faithful during the multiple times he was married.

"Life is too short to be living somebody else's dream."

"The major civilizing force in the world is not religion, it is s*x."
"In my wildest dreams, I could not have imagined a sweeter life."
"I always say now that I'm in my blonde years. Because since the end of my marriage, all of my girlfriends have been blonde."

Hef, was a distinguished polygamist with a reported net worth of $43 million and had famously welcomed his multiple girlfriends to live in his house, also known as the Playboy Mansion.

Hugh Hefner, who created Playboy magazine and spun it into a media and entertainment-industry giant — all the while, as its very public avatar, squiring attractive young women (and sometimes marrying them) well into his 80s — died on Wednesday at his home, the Playboy Mansion near Beverly Hills, Calif. He was 91.

His death was announced by Playboy Enterprises.

Hefner the man and Playboy the brand were inseparable. Both advertised themselves as emblems of the sexual revolution, an escape from American priggishness and wider social intolerance. Both were derided over the years — as vulgar, as an adolescent, as exploitative, and finally as anachronistic. But Mr. Hefner was a stunning success from his emergence in the early 1950s. His timing was perfect.

Twitter paid its tributes:

Hef in his element. PHOTO | Getty Images

Playboy founder Hugh Hefner dead, aged 91

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